For all the events that have made business more difficult over the past several years, you probably wouldn’t be surprised to learn that businesses have been more open to change the way they do things if it means that they can meet the demands placed on them by the market. These days, there are some technologies that will be a big part of business headed forward, but you may think that they are out of your business’ price range. Think again. Let’s take a look at three robust technologies and how you can use them in your business.
The blockchain has had a single purpose since it was first developed back in 1991, and that has simply been as a secure means of storing data. Its method of doing so is fascinating, so let’s examine the concept and all that it now allows us to do.
Social media is often seen as simply a consumer technology that has limited value to businesses, but you might be surprised by how much proper use of social media can impact it. Here are four benefits your business could potentially see from using social media websites and applications.
It is not an exaggeration to refer to social media as a world-changing technology, impacting life in all manners—interpersonal, social, and professional. We wanted to focus on this last aspect and discuss how social media can assist a business in its operations.
We always hear about how innovation drives business. This has been typically true for the whole of human existence. As businesses have tried to stay profitable among the problems they’ve faced throughout the COVID-19 pandemic, we are beginning to see a troubling trend where new products are released with a laundry list of new features, but aren’t really enhancing the customer experience. Today, we look at how businesses have enhanced their marketing efforts to make products that don’t provide the types of innovations that are useful to customers.
The small business owner has to be diligent in the way they spend their company’s resources. Technology, and the automation that it often brings, can work to make your business more agile and efficient, but traditionally it does come with substantial upfront costs. Additionally, it means committing big chunks of money on management, maintenance, and regular upgrades. Let’s take a look at how other small businesses have been investing in technology to help you determine what you should be prioritizing.
Sometimes it might feel like you can’t possibly take advantage of the same technologies as a large enterprise, but the reality is that the difference between the two has largely diminished thanks to changes in business technology models and design philosophies. Simply put, there are technologies out there that let you compete with organizations you may not have been able to in the past, and if you can track your analytics, provide a quality service or experience to your customers, and implement the right technology solutions, you are on the right track.
There is so much technology to choose from for your business that it can be overwhelming to pick the right tools for your specific circumstances. There are communication tools, productivity solutions, and even mobile options that can enhance and enrich your clients’ and employees’ experiences with your company. As a business owner, you must do all that you can to keep the future in mind when implementing innovative new technology solutions to fit the needs of your organization.
Virtual reality has been one of the coolest technologies available for over a decade. Today’s applications make it an exciting piece of tech for individuals; and you’ve seen that market expand (especially during the pandemic) with Facebook, Sony, HTC, and HP coming to market with a VR offering. The question we wanted to look at is how VR could be used at a business like yours.
Artificial intelligence has always been an intriguing concept, from the works of Isaac Asimov to the initial work at Dartmouth College in the 1950s. Nowadays, many of the technologies that we rely on each day incorporate some version of artificial intelligence… and more progress is made each day. Of course, for all its benefits, artificial intelligence can also create some problems for businesses.